Posts Tagged ‘Jose’

YouTube and Video Marketing with Greg Jarboe at SES San Jose 2008

A discussion about YouTube and video marketing between two expert video bloggers, Greg Jarboe of SEO-PR and Li Evans of KeyRelevance. The two discuss Jarboe’s recent presentation on the Video Search Engine Optimization (VSEO) panel at SES San Jose 2008 and how to make the most of an online video campaign with video optimization strategies.

SES San Jose 2009 Interview with SearchEngineStrategies

Greg Meyers, an award winning Blogger for the Search Engine Marketing Industry sites down with Byron Gordon and discusses the highlights of the SES San Jose Conference and also talks about his new company, iGESSO, LLC which helps both clients and agencies with Internet Marketing.

Willem Knibbe, Editor at Wiley Publishing, on the hour-a-day Tutorial Series at SES San Jose 2009

Willem Knibbe, Senior Acquisitions Editor at Wiley Publishing, discusses his renowned ‘hour a day’ series. The hour a day series of books breaks down topics such as SEO and YouTube Marketing into very approachable bite size chunks. Everything from developing the strategy, to the components necessary to implementing the strategy, to measuring and revising the [...]

Brian Ellefritz of Cisco Systems on balancing viral marketing campaigns at SES San Jose 2009

Brian Ellefritz of Cisco’s social media marketing division talks with John Mulligan of SEO-PR about how Cisco has adapted to the social and viral media marketing world, integrating its traditional approaches and existing assets with new strategies and outreach programs in order to find its place the world of user generated content. Adam Singer, columnist [...]

Lee Odden discusses the integration of social media and SEO at SES San Jose 2009

Lee Odden, the CEO of TopRank Marketing www.toprankmarketing.com and Greg Jarboe of SEO-PR discuss the integration of social media and SEO. Odden states that social media participation produces content, which others can link to, in turn helping your search engine ranking by providing more inbound links. Also, building a network in social channels provides a [...]

Brian Fetherstonhaugh, CEO of Ogilvy, on selling search marketing to your CMO at SES San Jose 2009

Brian Fetherstonhaugh, Chairman and CEO of Ogilvy One, discusses with John Mulligan of SEO-PR how external marketing agencies and in-house marketers have to be their own advocates to sell a search program. Even though the search marketing industry is doing great, it will never fulfill its potential until search gets squarely on the agenda of [...]

Matt McGowan welcomes you to SES San Jose 2009, highlights a week of Search Engine Strategies

Greg Jarboe of SEO-PR and Matt McGowan, VP of Publishing at Incisive Media, discuss SES San Jose 2009, the focus of its search engine marketing tracks, and its changing attendee base. McGowan: We’re kicking off today with training sessions. We have multiple partners this time. We tried something new, brought in the DMA; the Online [...]

Steve Wiideman on Local Splash, search engine marketing solution at SES San Jose 2009

Steve Wiideman, SEO expert and owner of seoexpert.tv speaks at SES San Jose 2009 about Local Splash, a local search engine marketing solution for businesses that are regional or local. Local Splash has a proprietary application that helps businesses get higher ranking in the map section of Google, Yahoo and Bing. Local Splash helps businesses [...]

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